BET, NATIONAL URBAN LEAGUE, AMERICAN RED CROSS TO ANNOUNCE PRIME TIME TELETHON TO BENEFIT HURRICANE KATRINA VICTIMS
NEW YORK (August 31, 2005) In the aftermath of this week's devastating impact of Hurricane Katrina in Louisiana, Mississippi and Alabama, BET is partnering with the National Urban League, American Red Cross, Hip-Hop Summit Action Network Chairman Russell Simmons, Kevin Liles and the Warner Music Group, Essence Communications and numerous concerned celebrities in a telethon to raise financial aid to benefit the storm victims. The telethon is set for Friday, September 9 on BET, starting with a special benefit episode of 106 & PARK: BET'S TOP 10 LIVE at 6 p.m. ET*, followed by the telethon from 7:30 - 10 p.m. ET* (*tape delayed to the West Coast; pledge phone lines will be open).
Numerous celebrities from across musical and entertainment genres will be involved as performers, hosts, presenters and special guests. Viewers of the telethon can call designated toll-free phone numbers to make financial pledges to the Red Cross relief efforts.
